As a longstanding business Cayman Management had a well known and respected reputation but very low brand awareness or recognition. Our client recognises the need for a strong brand in an ever evolving and competitive landscape and approached us to do a complete rebranding project reintroducing the company and brand.
To initiate the rebrand project we researched the company, did some perception testing within the community and understand the goals of the company going forward. From there we designed clean, professional branding that reaffirms the reputation the company has earned. From rebranding the website, all collateral, advertising the new brand to establish brand recognition to the launch event, we worked with the client to make their vision a reality and ensure their new brand is timeless and will carry with them for many years to come.